AI Insights · Timothy · April 2025
Top Shooter Games on iOS in the UK: Q1 2025 Performance
Explore the performance trends of the top 5 shooter games on iOS in the UK during Q1 2025, with insights on downloads, revenue, and active users.
In the first quarter of 2025, the shooter game category on iOS in the United Kingdom displayed varied performance trends across the top five titles. This analysis, based on data from Sensor Tower, provides insights into weekly downloads, revenue, and active user metrics.
PUBG MOBILE from Tencent Mobile International Limited showed a notable increase in weekly revenue, peaking at approximately $257K by the end of March. The game experienced a steady download rate, mostly around 7K to 8K weekly, with a slight dip towards the end of the quarter. Active users saw a significant rise mid-quarter, reaching nearly 99K in early March before settling at around 83K.
Call of Duty®: Mobile, published by Activision Publishing, Inc., experienced fluctuating weekly revenue, with a high of $179K in mid-January and stabilizing around $89K by the end of March. Downloads started strong at 18K at the beginning of January, decreasing to about 9.8K by quarter's end. Active users peaked early at over 311K, ending the quarter at approximately 256K.
War Robots Multiplayer Battles from MYGAMES MENA FZ LLC had a relatively stable revenue pattern, averaging around $20K weekly. Downloads decreased over time, starting at 3.7K and ending with just over 1.3K. Active users followed a similar downward trend, beginning at 7.4K and closing the quarter at 4.3K.
Free Fire x NARUTO SHIPPUDEN, published by GARENA INTERNATIONAL I PRIVATE LIMITED, had a consistent revenue stream, with weekly figures mostly ranging between $14K and $28K. The game maintained a steady download rate of around 3.5K to 4K. Active users started at 34K, decreasing to approximately 27.5K by the end of March.
Finally, World of Tanks Blitz™ from WARGAMING Group Limited saw a gradual decline in revenue, ending the quarter at $9.6K. Downloads were low, starting at 749 and dropping to 405 weekly. Active users saw a dip from 5.3K to just under 4K.
For more detailed insights and data, visit Sensor Tower's website.